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This site fgwhitley.co.uk had the following in the site, "FG Whitley and Sons has been in business since 1961 and has successfully completed Housing Estates, Commercial Properties, Highway improvements, bridges, other structures, environmental improvements, car parks and office blocks in North Wales and the North West for a wide variety of private clients and including Local and Government Agencies." We observed that the website stated " All have one thing in common - WHITLEY quality." It also stated " Whitley win LABC Cymru Building Excellence Award 201." The header had FG Whitley as the highest ranking keyword. It was followed by Homes, Housing Estates, and Civil Engineering which isn't as ranked as highly as FG Whitley. The next words the site used was Commercial Properties. N.West was also included but will not be seen by web engines.